Our Team

Our Team

We believe our employees are our most valuable asset and are the faces who set us apart. Our integral belief and commitment is to invest in our employees in a multi-faceted approach through providing opportunities, growth, training, and stability.

As licensed specialists with years of experience, we are committed to our clients and love what we do. 

Shannon Roche

Director, Medical Esthetician & Laser Technician

Shannon became a professionally licensed esthetician in 2002 and went on to pursue and maintain her medical esthetician and laser technician certifications. Shannon left esthetics for an opportunity in Human Resources, which lead to great success in her 15-year tenure – her most recent position being a Director of a multibillion dollar North American company.

Over the years as a business professional, Shannon never lost sight of her passion for esthetics and decided to return to the industry to follow her dream – to open a spa of her own based around the high-quality standards and training instilled in her by her mentors. 

Dr. Deanne Watrich

Medical Director MD CCFM (EM)

Dr. Watrich personally administers all of our injectable treatments at Divine & Free. In addition to performing cosmetic injection services, Dr. Watrich is an Emergency Physician working out of the Misericordia Hospital, she also works with emergency ultrasound as well as underwater & hyperbaric medicine, and is a clinical lecturer for the Emergency Department of Medicine at the University of Alberta.

For those of us looking for a natural refreshed look, Dr. Watrich’s injection style enhances natural beauty and contours while bringing symmetry to the face. She prefers a “less is more” approach with her patients.

McKenna Swanson

Marketing & Guest Relations Manager

McKenna is an experienced customer service representative and has specialized in the spa industry for 8 years. She is adept in her encylopedic knowledge of our wide range of treatments and has trained extensively with our product lines, most notably Jane Iredale, Alumier and Sothys Paris, being recognized as a brand ambassador.

Although not inherently obvious, McKenna has dealt with a difficult skin condition since her youth and aims to assists others in making informed and educated decisions, especially those with hyper-reactive or problematic skin.

Fran Vogel

Training Manager & Skin Specialist 

Fran was one of the first female entrepreneurs to open one of the first day spas in Edmonton in the 1980s. Fran, in a joint-partnership with Dianne, achieved success as one of the most reputable business owners operating one of the most recognized and trusted day spas in Edmonton and area for over 32 years. Fran oversaw the operational and training management of the business within her partnership, and is an industry expert known for her ability to train and groom some of the best technicians with the highest standards in the beauty and wellness industry.

Shannon considered Fran to be her mentor when she began her career in esthetics and even with Shannon’s career change, they remained great friends throughout the last 18 years.

Catherine Haines

Medical Esthetician

Catherine, goes by Catt for short, joined the Divine & Free team after serving the St. Albert community as a full-time esthetician since graduating from Marvell College in 2007. She offers a wide range of services from waxing, manicures and pedicures, to medical spa treatments – her favourite being facials. Her bubbly spirit and careful touch are both comforting and relaxing and she loves to make people feel great.

Catt is a Reiki Master certified from the Universal College of Reflexology and has participated in various personal development seminars and workshops since 2011. Catt’s love of art and painting reflects in her nail art and creative ideas. 

Lacey Allen

Medical Esthetician

Lacey got her start in the esthetics industry at the age of 17 as a receptionist in a prominent day spa in St. Albert and worked closely with Shannon. Lacey went on to pursue her esthetics career and became licensed in 2005 at Alberta Academy of Esthetics and went on to receive her laser technician certification. Lacey’s thorough attention to detail is demonstrated in her work. She is also a self-proclaimed “product junkie.”

Lacey’s thirst for knowledge is never-ending. You will often find her studying protocols, ingredients, products, you name it! She refuses to give anything less than 110% to her clients when it comes to her services and product recommendations.

Amanda Killan

Medical Esthetician

Amanda is the most recent addition to the Divine & Free team and is a licensed medical esthetician with 7 years experience in the industry, having completed her training at MC College and Aesthetic Laser Training Academy. She offers a full suite of services from manicures, pedicures, and waxing to facials and med spa. 

Amanda enjoys the versatility in offering medical treatments and spa services and approaches all her work with professionalism.